The goals of any marketing campaign should be to bring in clients, create awareness and educate the market. Public Relations works via the media in print, newspaper stories, magazine articles, talk show interviews, radio programs, blog posts, and TV news stories. However, PR is different than advertising because it’s part of the story itself, which the audience is learning about. Your company is promoted through a story that the media tells or reports about which is considered newsworthy.
Campbell & Company can handle a full range of public relations needs because our experts have been in the field for over two decades with local and national TV outlets. Having built solid relationships with the media and generate PR stories for our clients on a consistent basis. We also know how to make a story compelling and provide press for the business or organization. PR is a vital component of marketing. Talk with a member at Campbell & Company to find the perfect story idea for your company’s product, service or expertise.
To learn more about Campbell & Company’s PR services, call 405-848-7330.